Privacy Policy

Privacy Policy

Before you enter your Personal Information, we want to be completely transparent about what information we collect, why we collect it, and how we access, use, disclose, store, and protect it. Therefore, we highly recommend that you read and understand this Privacy Policy before you proceed any further.

By reading and understanding this Privacy Policy, you acknowledge that the processing of your Personal Information is governed by the terms set out here, and you confirm that you are making an informed decision before proceeding with your transaction.

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.deyacare.co (the “Site”).

What is Privacy Policy?

A Privacy Policy explains how a company processes your personal information. It helps to keep you informed about how your data is handled and the measures in place to ensure your privacy.

This Privacy Policy provides the legal framework governing your privacy rights, and to help you understand how Pristinedeya Care LLP, processes your Personal Information.

What’s in this Privacy Policy?

• Consent
• Purpose of Collecting Information
• Information we Collect
• Cookies and Tracking
• Disclosure of Information
• Behavorial Advertising
• Data Retention
• Withdrawal of Consent
• Safeguarding your Data
• Modifications to this Privacy Policy
• Grievance Redressal

CONSENT

By agreeing it is acknowledged that we have a legal right to process your Personal Information in accordance with this Privacy Policy.

PURPOSE OF COLLECTING INFORMATION

We collect different types of Personal Information from you and use this information to operate and enhance our services. This includes:

• Enabling seamless checkout experiences.
• Remembering your Personal Information for faster transactions.
• Facilitating communication with You.
• Screen our orders for potential risk or fraud; and
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We will only collect Personal Information for legitimate business purposes. We’ll also perform other duties required or permitted by law, or with your consent.

INFORMATION WE COLLECT

When you use our Checkout Services via a Merchant’s platform, we collect certain Personal Information to operate and improve those services. “Personal Information” refers to any information that can identify you directly or indirectly, this may include:

• Name
• Phone Number
• Residential address
• Email address
• Order history

Here is how the process works—when you’re redirected to checkout platform, we’ll first ask for your phone number to verify your identity via a One-Time Password (OTP). Once verified, you’ll be asked to provide your Personal Information to move forward with your order. If you’ve shopped through our website before, we may pre-fill some of this information to speed up your checkout process.

We do not collect any payment information from you, and your disclosure of such information will be bound by the data collection/privacy policy of the relevant payment gateway.

COOKIES AND TRACKING

We use cookies and similar tracking technologies to store your Personal Information. Cookies are small text files stored on your device that help us recognize your preferences. You need not provide your Personal Information on your next online purchase as the cookies enable us to retrieve your Personal Information by default.

By using our Checkout Services, you consent to our use of cookies unless you choose to disable them. You can change your cookie preferences in your browser (for example, Chrome, Safari, or Internet Explorer) or your mobile device settings to limit the ways in which cookies may be used to collect and use information about you, however, disabling cookies may impact your checkout experience.

For more details on how we use cookies and tracking technologies, please contact us at contact@shopflo.com.

DISCLOSURE OF INFORMATION

We may disclose Personal Information with our affiliates, group companies, and employees, for the purpose of processing data on your behalf. Such disclosure is strictly governed by our confidentiality obligations, data protection laws, and security measures to ensure that the information is handled in compliance with this Privacy Policy.

We may disclose your data, when it is requested or required by law or by any court or governmental agency or authority to disclose, for the purpose of verification of identity, or for the prevention, detection, investigation including cyber incidents, for prosecution and punishment of offences. These disclosures are made in good faith and belief that such disclosure is reasonably necessary for enforcing the terms of this Privacy Policy, or for complying with the applicable laws and regulations.

Notification of Personal Data Breach

We prioritise the security of your Personal Information and maintain reasonable technical and organisational measures to prevent unauthorized access, alteration, disclosure, or destruction of such data. However, if a personal data breach occurs despite these safeguards, we will take appropriate steps in accordance with applicable law.

BEHAVORIAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Do not track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

DATA RETENTION

We retain Personal Information for as long as necessary to fulfill the legitimate business purposes as mentioned in this Privacy Policy, complying with applicable laws and regulations, resolving disputes, and enforcing our agreements. We will always ensure that the Personal Information is retained in a secure and responsible manner and disposed of appropriately when it is no longer required in accordance with applicable laws and regulations.

WITHDRAWAL OF CONSENT

You have the right to request access, review, deletion, or restriction of your Personal Information in accordance with applicable laws. If you want your Personal Information to be deleted or if you wish to withdraw your consent for the collection, use, or disclosure of your Personal Information as outlined in this Privacy Policy, please write to us at care@deyacare.co.

We will process such requests as soon as possible, after which we will no longer process your Personal Information. Upon receiving a valid deletion request or when retention is no longer necessary, we will securely delete the data, except where retention is required by law or for legitimate business purposes. Please note that withdrawing consent may impact your ability to access or use some or all of our services.

We will process your request in accordance with applicable laws and regulations and may still retain some data as required for legitimate business purposes or as mandated by law.

SAFEGUARDING YOUR DATA

We understand the importance of protecting the privacy of your Personal Information. While we make every effort to safeguard the Personal Information we hold in our records, it’s important to note that no method of transmission or storage is secure. We implement reasonable security measures to protect your information and regularly review and update our security practices to enhance the protection of your Personal Information.

We restrict access to your Personal Information to authorized personnel only, who are required to maintain the confidentiality of your information.

Despite our efforts to protect your Personal Information, it is important for you to take precautions to protect your Personal Information as well. We recommend that you choose strong and unique passwords, keep your login credentials confidential, and be cautious when sharing your Personal Information online.

MODIFICATIONS TO THIS PRIVACY POLICY

Our Privacy Policy is subject to change at any time, to comply with evolving laws and regulations. To make sure you are aware of any changes, please review this policy periodically. We will alert you to significant changes by posting the date our Privacy Policy was last updated, placing a notice on our platform, or by sending you an email when we are required to do so by applicable law. These changes will be effective immediately on you. Please note that at all times you are responsible for updating your Personal Information.

If you do not wish to permit changes in our use of your Personal Information, you must notify us promptly that you wish to deactivate your account with us. Continued use of our services through Merchant’s platform after any change/amendment to this Privacy Policy shall indicate your acknowledgement of such changes and agreement to be bound by the terms and conditions of such changes.

GRIEVANCE REDRESSAL

If you contact us to provide feedback, raise a complaint, or ask a question, we may collect and store any Personal Information and other details you provide to effectively respond to your inquiry. Any complaints or concerns regarding your Personal Information, the content of this Website, or any dispute related to confidentiality, proprietary rights, or intellectual property should be promptly reported to our Grievance Officer at the contact details provided below. The Grievance Officer shall redress the grievances within one (1) month from the date of receipt of grievance.

Applicable Laws

Above policy are pursuant to the provisions of applicable laws including but not limited to the Digital Personal Data Protection Act (DPDPA), 2023, and the rules enacted under those laws.

We follow standard security practices and procedures adopted under IS/ISO/IEC 27001.